Generate insightful customer data and transform it into business value
We help you track your customers' behavior, with their consent, and capture the right data to deliver valuable insights and empower data-driven business decisions.
Improve targeting by segmenting customers based on behavior
Use behavioral and interaction data for dynamic customer segmentation. Our models visualize clusters and segments and prioritize them for strategic marketing initiatives.
Centrally, consistently and sustainably manage customer data from a wide variety of sources
With customer data platforms (CDPs), customer data is managed in a central location and, with the customer's consent, remains synchronized with other data layers. This ensures personalized data management and a transparent approach for customers.
Use data to predict activities, behavior and trends
We support you in tapping the marketing optimization potential that comes from leveraging predictive models and artificial intelligence. This includes increasing conversion rates and up and cross-selling opportunities while preventing churn.
Merge data from a wide variety of sources for a 360° customer profile
By bringing together transactional and personal customer data from marketing, sales, customer service, web, mobile and other channels, you gain a holistic view of your customers and can make informed decisions.
See the most important KPIs at a glance for maximum marketing budget impact
You want to be able to easily and continuously measure and visualize your marketing performance. We develop intuitive reports for you that compare the current status of measures with their predicted performance at a glance.
What our Clients Say
"Thank you very much for the very professional presentation and preparation of the data iteration. Your interpretation of the data helped us a lot to better understand the potential in the area of data-driven marketing."
"During the many years of collaboration with gateB, we have significantly advanced the topic of hybrid customer behavior: Originally started with a pilot project of three months, the collaboration expanded to the point where, in addition to consulting, gateB's data scientists were fully integrated into our interdisciplinary teams. This enabled us to learn from each other step by step, to increase our data competence and to use data for the sustainable benefit of Die Mobiliar."
"Amazing how gateB's predictive models again significantly improved our donation yields."
"Using intelligent segmentation, we can design our campaigns effectively and efficiently."
"We are thrilled with the iterative way of working with gateB. We wouldn't want to miss the campaign dashboard created in this way in our everyday work."
Director, Member of the Executive Board
"Only those who can secure and develop customer relationships will be successful in the long term. Customer intelligence provides the knowledge necessary for this critical work."
Our Software Partners
We work with leading software vendors for powerful solutions that both meet current requirements and scale with businesses.
Bloomreach is the world’s #1 Commerce Experience Cloud, empowering brands to deliver customer journeys so personalized, they feel like magic.
It offers a suite of products that drive true personalization and digital commerce growth, including: Discovery, offering AI-driven search and merchandising; Content, offering a headless CMS; and Engagement, offering a leading CDP and marketing automation solutions. Together, these solutions combine the power of unified customer and product data with the speed and scale of AI-optimization, enabling revenue-driving digital commerce experiences that convert on any channel and every journey.
Bloomreach serves over 850 global brands including Albertsons, Bosch, Puma, FC Bayern München, and Marks & Spencer.
gateB is a Consulting & Integration Partner for the product suite of Bloomreach.
BSI, a Swiss software company, offers a comprehensive platform for the digital transformation of customer relationships through its BSI Customer Suite. Based on many years of industry expertise, the company develops and sells powerful, specially designed solutions for retail, banking and insurance industries. It was founded in Baden in 1996, has seven additional offices in Germany and Switzerland and employs approximately 400 employees. BSI’s customers include market-leading companies in Europe.
gateB is a Consulting & Integration Partner for the entire BSI Customer Suite covering BSI CX, BSI CRM and BSI Artificial Intelligence.
Segment is a world leading customer data platform (CDP) that helps companies harness first-party customer data. Our platform democratizes access to reliable data for all teams and offers a complete toolkit to standardize data collection, unify user records, and route customer data into any system where it’s needed.
More than 20,000 companies like Intuit, FOX, Instacart, and Levi’s use Segment to make real-time decisions, accelerate growth, and deliver
compelling user experiences.
gateB is a Consulting & Integration Partner for Segment’s CDP.
Salesforce's cloud-based software is designed to help businesses find more prospects, close more deals, and wow customers with amazing service. Customer 360, the complete suite of products, unites sales, service, marketing, commerce, and IT teams with a single, shared view of customer information, helping brands grow relationships with customers and employees alike.
Sitecore's innovative solutions empower brands to create unforgettable digital connections with their customers that turn consumers into fans. For organizations across industries, every team and customer benefits from Sitecore's integrated, composable solutions. From content to commerce, Sitecore enables unforgettable experiences at every stage of the customer journey.
gateB is a Consulting & Integration Partner for Sitecore’s digital experience solutions.
Other Services
