Insights

Behind the Scenes at Henry Stewart DAM LA 2025

At the event, we sat down to pick the brains of eights experts:

Corrie Sahli, Director of Sales, ICP
Jarrod Gingras, Managing Direction/Lead DAM Analyst, Real Story Group
Neal Bilow, Managing Partner, Chromota Solutions | CEO, Terentia
Dina Behar, VP, Blue Lucy
Josh Van Dyk, VP of Sales, censhare, an Entirely Company
Garrett Sayre, Account Executive, Orange Logic
Nick Long, Strategic Account Executive, Aprimo
Dani Cardillo, Senior Manager, Asset Management, Netflix

Where do they think DAM is headed? Let's find out.

We also teed up some key takeaways from their insights here.

On emerging DAM trends

"I think the next trend we're gonna see is actually meeting people where they are — whatever technology sits in the middle and connects various different DAMs or various different places where people have their assets and brings them to one view."

Dani Cardillo, Senior Manager, Asset Management, Netflix

"Using your data, making your data searchable. And outside of metadata, once you have that metadata, what else can you do? That data seems like a big trend today."

Dina Behar, VP, Blue Lucy

On AI's role

"The space has evolved so quickly in a very short amount of time, particularly when it comes to table stakes: everybody's using AI now. The expectation is that AI has to be part of how content operations evolve at [any] organization."

Nick Long, Strategic Account Executive, Aprimo

"There's this notion to just sprinkle some AI on it and it's all going to be figured out. I think that's a path that's going to burn some people."

Jarrod Gingras, Managing Direction/Lead DAM Analyst, Real Story Group

On the rise of video

"Historically, people have thought about DAM in a few different silos or a few different teams' initiatives for a few different use cases. But that's expanding, especially as content types evolve. We have more video, more 3D, more rich content."

Garrett Sayre, Account Executive, Orange Logic

"I personally think the biggest [emerging trend] is going to be video. Most of these DAMs are not built for video, especially things like work-in-progress. A lot of the dams facilitate work-in-progress, and it's confusing the market, because they say that they do video, they say they do work-in-progress, but those two things are actually not accurate in terms of work-in-progress for video."

Neal Bilow, Managing Partner, Chromota Solutions | CEO, Terentia

Advice for organizations' DAM journeys

"It's never early enough to start. Don't wait until you have more content, more problems."

Corrie Sahli, Director of Sales, ICP

"Start to put some phases around your needs. Oftentimes, people are very tactical so they think of their immediate need and they try to solve only for that."

Josh Van Dyk, VP of Sales, censhare, an Entirely Company